Dutch Openers

We needed to showcase a farmer and customer of Dutch Openers with his equipment. The ad agency Relevention Marketing wanted to show these openers on a Seedhawk Machine. The openers made by Dutch are superior to the factory ones in every single way, and farmers are more likely to buy these if it is shown on their equipment.


Dutch Openers



Getting CreativeA good angle makes a big difference. Getting up on a ladder, or down on the ground helps adjust perspective and angle to enhance the point of the story.

Farmers appreciate good relationships with their suppliers so it was important to show a good relationship between the dealer rep, and the farmer.


What we would call a hero shot was captured with additional space on the side for placing text and graphics.